Do you want to increase volunteers, secure more money and attract clients and partners to your community organisation?
Whether you are starting from scratch or want to improve your marketing, this course will show you;
1. How to develop Meaning in your marketing messages
2. How to clearly identify who your Markets are and how to communicate with them
3. How to develop your key marketing Message for campaigns that speak to personas
4. What Mediums to use to engage with your markets
5. How to Monitor your activities and identify ways to retarget your marketing
6. How to use a simple template to help you Maintain the momentum
7. What to Measure to ensure that you are making the most of your time and money
This course will also introduce attendees to tools such as persons; storytelling; copywriting and impact statements.
Service providers will also learn how to strategically market their services and programs to increase their client base.